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HP uses AI to transform its customer support experience

HP Inc. handles more than 600 million technical support contacts each year, and the company strives to make every single one a satisfying experience for the customer.


To improve both self-service and contact center support delivery, HP built a virtual agent using the Microsoft Dynamics 365 AI solution for customer service. Customers can now interact conversationally with the assistant to solve common problems, support staff use the Microsoft AI solution for instant access to a wealth of troubleshooting information, and the company gains deeper insights into common customer issues.

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