There is no doubt that in the course of the dynamic development of modern business, an effective Customer Relationship Management system is a key to success. Salesforce is a leading CRM software designed to help businesses manage overall processes with clients. Using this platform can help companies succeed and obtain a high return on investment. Below, one can find the discussion of the most attractive and popular Salesforce expert strategies used for implementations, and thus integrated as a part of business processes. A significant advantage of this software is that different strategies may be adopted depending on companies’ peculiarities and goals, with the general purpose of implementation being the maximization of ROI.
